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Crisp cocktails and a refreshing state of mind.

Premium Spirits. Real Ingredients.

Four subtle and surprising flavors poured with high-quality spirits, mixed to perfection with only real ingredients.

Like a day on the lake
in a can on your lips.

Everything you always wanted in a beer, now in a Lake Hour Sip it like a beer, enjoy it like a Lake Hour Keep the can, enhance the feeling Make the most out of life with Lake Hour Just the way you want it, just the way it is The essence of time is only measured in sunsets Doing nothing is what we do best Official beverage of Nancy’s Finger Lakes Paddle Boat Rentals Voted Best Canned Beverage at Uncle Bill’s Fish and Fly Emporium Everything you always wanted in a beer, now in a Lake Hour
Everything you always wanted in a beer, now in a Lake Hour Sip it like a beer, enjoy it like a Lake Hour Keep the can, enhance the feeling Make the most out of life with Lake Hour Just the way you want it, just the way it is The essence of time is only measured in sunsets Doing nothing is what we do best Official beverage of Nancy’s Finger Lakes Paddle Boat Rentals Voted Best Canned Beverage at Uncle Bill’s Fish and Fly Emporium Everything you always wanted in a beer, now in a Lake Hour

The General Store

Everything you need for real leisure.
About Us

Howdy! Rich Peete and Wyatt Russell here. 

We’re the founders of Lake Hour. Usually, you can find us on set: Rich is a producer, and Wyatt’s that actor you know from that one thing.

On a recent trip, we realized that beers just don’t go down like they used to. So, we decided to create the world’s most delicious, dad-bod-resistant cocktail in a can. We came up with four unique, easy-to-drink flavors made with real fruit juices and premium spirits as smooth as the weekday waters of Conesus Lake. They’re herbal, floral, and most importantly, subtle. No candy flavors. No malt liquor. No bullshit.

Lake Hour is rugged, yet classy — like Alan Jackson water skiing in jeans. Perfect for enjoying on the lake, in the woods, by the fire, sunset cruising, canoeing, canoodling, kite surfing, bocce balling, dancing, clubbing, and wedding-ing. Bottom line? Lake Hour is perfect for whatevering.

So whether you’re on the dock sharing a case from your grandad’s cooler, or chilling with your buds at home, let us bring that sit-back-and-sip camaraderie to you. Crack one open, and enjoy Lake Hour: where the essence of time is only measured in sunsets.